Presenting Frank Kern’s “Branding 2023” – a comprehensive course that will guide you through the powerful branding, digital distribution, and monetization strategies tailored to the current business landscape.
Week 1 – Mindset and Groundwork: Start your journey by setting the right mindset and laying the groundwork for your brand. This module focuses on empowering your entrepreneurial mindset and introduces the strategic planning necessary for a successful branding campaign.
You’ll learn how to identify your unique selling proposition, align your vision with market needs, and set the stage for the following weeks.
Week 2 – CREATION: Dive into the art of creating compelling brand narratives and visual identities. Kern will guide you through the design of brand elements that reflect your vision and resonate with your target audience. Learn how to create a compelling logo, tagline, and other critical brand assets.
Week 3 – Monetization: This week is about turning your brand into a money-making machine. Discover the secrets of effective monetization strategies that complement your brand without compromising its integrity. Learn to identify revenue streams, price your products or services, and generate consistent income.
Week 4 – Facebook and Instagram Distribution: Harness the power of social media to amplify your brand’s reach. Learn how to leverage Facebook and Instagram’s powerful advertising tools, create engaging content, and connect with your audience effectively.
Week 5 – A Deep Dive Into Market Saturation: Learn to navigate the crowded market spaces and position your brand distinctively. Kern will teach you to analyze the competitive landscape, identify gaps, and carve out your unique space.
Week 6 – YouTube Saturation: Explore YouTube as a branding and marketing tool. Learn how to create engaging video content, optimize for SEO, and leverage YouTube’s advertising platform for maximum reach.
AI OG Customer Machine 2.0: An exclusive bonus module that covers the application of AI in customer acquisition and retention. Learn to utilize advanced AI tools to automate your marketing efforts and increase customer engagement.
The Six Magic Steps To Scaling: Kern reveals his time-tested six-step process to scale your brand. These steps will guide you through the expansion of your brand without losing its core values.
The Ultimate Offer Formula: Discover the secret to crafting convertible offers. Learn how to deeply understand your customers’ needs and tailor your offerings accordingly.
The Big Idea: Kern will guide you in identifying and articulating ‘The Big Idea’ behind your brand. This module will help you create a powerful brand story that resonates with your audience and sets you apart from the competition.
Advanced Closing: This module will teach you the nuances of closing deals effectively. With a focus on empathy and problem-solving, learn how to overcome objections and close deals smoothly.
Power Positioning: The final module is about positioning your brand powerfully in the market. Learn strategies to ensure your brand remains top-of-mind for your customers, create a loyal customer base, and consistently outshine competitors.
Frank Kern’s “Branding 2023” is not just a course; it’s a branding blueprint that’s actionable, practical, and tailored for 2023’s dynamic business environment.
